There’s a story behind every LEGO set and minifigure….
A LEGO story, a story in Time, and a Personal story – over 60 years of LEGO History coming together in one amazing space!

We’re combining the largest LEGO retailer in the USA with one of the largest private LEGO collections in the World!
Over 7,000 different LEGO sets dating back to 1957…
Over 9,000 unique LEGO minifigures back to 1975…
Over 100 LEGO themes…

plus Interactive Entertainment, Games, Parties & Events, Classes & Camps, Adult-Fan Build Nights, and so much more.


A National Destination coming to Idaho’s beautiful Treasure Valley!


Learn More…





Bricknowlogy is a GOLD STANDARD CERTIFIED LEGO Store – a very unique and rare achievement bestowed on us by The LEGO Group.  This is very important since there is a tremendous amount of fraud in this space.  Sites like eBay and Amazon are notorious for selling fake, used, damaged, or incomplete LEGO products (with many missing pieces) as NEW.  First, these imitation products are not produced with the same safety concerns and oversight we have in the US. Inks for printing are often sub-par and potentially toxic, especially for children. Secondly, the ABS plastics are an inferior quality and with a lower density, and may separate from each other causing a choking risk and other problems. These poor quality items will never last as well as the legitimate products. And finally, from a trade-in perspective, these items are literally worthless and have zero residual value. (Click here for more details)


  • GOLD STANDARD CERTIFIED means Bricknowlogy only sells LEGO product that is sourced directly and only from The LEGO Group, aka “LEGO”
    ALL of our products are factory-direct from LEGO: authentic and legit – Guaranteed


  • No on-line retailer or mass-merchandiser is GOLD certified, meaning that some or all of their product is sourced from unauthorized “third-party” sellers and mixed in with direct LEGO product and sold as their own, without indicating its true third-party source. Virtually anyone person or entity in the world can be a “third party”seller with these online stores.,,, etc. sell a lot of third-party items as their own (i.e. “Ships and Sold by…”)


  • ebay is completely unregulated and not a retailer.  ebay only acts as a broker between you and some third-party with no relationship with LEGO.
    All ebay purchases come from sources outside of LEGO


  • It also means that Bricknowlogy is uniquely authorized to sell product in-store that is typically only available directly from LEGO
    We get to sell a lot of cool stuff you won’t see anywhere else

Awesome Birthday Parties

Unique and super-fun parties for kids of all ages – and super-easy for parents of all ages!  No decorations, no gift bags / party favors, so running and screaming (or bleeding).  And EVERYONE has fun!!!

Classes & Camps

Classes, Camps, and Workshops for all ages, specializing in Mindstorms EV3 Robotics programming system.  Mobile classroom provides on-site instruction for schools, libraries, and other educational settings.

Custom Printed Minifigures

Commercial / Professional custom printed minifigures for any occasion… You choose hair/hat, body, legs, and accessories, then add any text, picture, logo, graphic, etc… and we do the rest.  Produced right here in our store.
5 Stars!! Our son had his 8th birthday party here and it was the best birthday EVER! The boys loved every moment and the employees were excellent and extremely helpful! Thanks Bricknowlogy for a great party! We will be back!
Jamie P.

5 Stars!!  I thought being a specialty store meant higher prices. After visiting this place today for the first time, I learned I’ve been spending way too much money for Legos buying them everywhere else. They had every Lego set and everything was at least $10 cheaper. Best lego store in Boise!!
Josh T.

5 Stars!!  Awesome store for kids of all ages that love Lego. Unique and creative approach to using Lego not just for building things. The classes offered are great – engaging and thought provoking for the age taught.
John F.

5 stars!!  Took our 6yr old here to pick out a few sets for his birthday. Really impressed with the selection, especially the smaller sets! Good prices and GREAT SERVICE! Definitely coming back and looking into the classes and parties! Thanks!
Stephanie A.


Bricknowlogy, LLC
228 E Plaza Drive, Suite P
Eagle, ID 83616

MON – SAT: 10AM – 7PM
SUN: 10AM – 5PM

Phone: (208) 939-5346 (LEGO)


To build the mind and expand the imagination of our community and all that we serve through STEM-based learning programs, thought-provoking classes and camps, innovative products, and premium construction sets at the lowest everyday prices.


To be the premiere destination for LEGO® Construction Sets, Education, and Entertainment in the Treasure Valley and across the great state of Idaho


To consistently deliver value by providing the highest quality products and services, soliciting feedback from our customers and partners, and continually exploring unique ways to build your mind.


We invite you to experience the difference at Bricknowlogy – Master Builders and Experts in LEGO® Products, Design, Construction and Robotics

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